At Developer Marketing Summit in San Francisco, Mauricio Vergara, America's Developer Marketing Lead at Google, gave a talk on ‘Decoding Solutions Marketing.’
Topics covered in this article include:
- Addressing complex developer needs
- Navigating the developer journey through solutions marketing
- The key differences between solution and product
- The four main levels of marketing solutions
- Top challenges associated with solutions marketing
- Best practices for solutions marketing
Let’s dive in. 👇