DMAnow is your chance to stream exclusive talks and presentations, hosted by developer marketing experts and industry leaders.

It's a unique opportunity to watch the most sought-after developer marketing content – ordinarily reserved for DMA Pro members. Each stream delves deep into a key developer marketing topic, industry trend, or case study. Simply sign up to watch any of our upcoming live sessions. 

🎥 Access exclusive talks and presentations
✅ Develop your understanding of key topics and trends
🗣 Hear from experienced developer marketing leaders
👨‍💻 Enjoy regular in-depth sessions

Take a look at what we've got coming up 👇

How people, not platforms, define "Community"

May 29, 2024
5:00 pm BST | 12:00 pm EDT

Watch OnDemand

 In today's digital landscape, it's crucial to distinguish between the ideas of "community" and "Community".

While the first is about genuine bonds among people sharing common goals, the second involves the systems and tools that support these groups. Your focus isn't just on the platforms you use but on the people you serve and partner with.

What you'll learn in this keynote:

Here's what you will learn:
👉 The importance of human connection in building a "Community"
👉 How tech tools and frameworks can support or hinder community building
👉 The secret to a successful "Community" is a thriving real-world community

Meet the speaker:

Jeff Bull, Head of Developer Community, Cisco DevNet

Driving change and inspiring others to become excited about technology has been a passion of Jeff's since he was a kid. Through many lessons, roles, and companies, he has learned an appreciation for building relationships with people and connecting in a way that helps them learn and grow.
Joining Cisco in 2015 was the culmination of a career-long aspirational goal of joining a group of people out to change the world. After gaining his CCNA in the early 2000s, Jeff held a belief that companies like Cisco were leading the industry to new and awesome things, and at some point, he wanted to be a part of that.

Experiential marketing for developers: Delivering events that delight developer attendees

June 19, 2024
5:00 pm BST | 12:00 pm EDT

Watch OnDemand

This session explores crafting events that go beyond the ordinary, leaving a lasting impression on developers. Unfold how to captivate, educate, and delight your developer audience.

You'll dive into:

  • Understanding developer personas
  • Curating immersive experiences, workshops, and hackathons
  • Building community
  • Measuring success
  • Dissecting real-life case studies that will make you stand out

Meet the speaker:

Danielle Scott-Duke, Director, Global Demand Generation and Developer Marketing at FastSpring

Danni Scott-Duke has over 20 years of experience as a strategic marketing leader in the software and IT industry. She was a pioneer of developer marketing in the early 2000s with InstallShield and other Flexera (formerly Macrovision) products.

Danni is a respected thought leader and subject matter expert on connecting the dots between PLG, SLG, and customer value as well as marketing to developers and the intersection between developer relations, demand generation, sales, and product marketing.

Over the course of her career, she has played vital strategic roles for global businesses including, Motorola, ThoughtWorks, and HERE Technologies. Currently, she leads the Demand Generation team at FastSpring.

A developer marketer's guide to storytelling

July 10, 2024
5:00 pm BST | 12:00 pm EDT

Watch OnDemand

Dive into the art of storytelling with Ariana Faustini, Head of Marketing at Golioth, and master the craft of engaging developer audiences. This session offers a fresh perspective on storytelling tailored for developers, combining the science of marketing frameworks with the art of narrative building

Meet the speaker:

Ariana Faustini, Head of Global Marketing, Golioth

Telling authentic stories for great products and brands is Ariana's passion. She has a unique experience building the go-to-market for both consumer and technical audiences.Through collaboration and vision-setting, Ariana enables her teams to be centers of excellence with the aim to, together, deliver remarkable results across the entire marketing funnel.